From quiet relaxation to lively exploration, from pleasant rest to joyful celebration.
Every beautiful moment, we savor together — now, the story continues.
Last year, 'If a Moment, Naturally a Moment' led us to embrace the purity of nature.
This year, If continues to team up with If Yi Fu brand global spokesperson @X玖少年团肖战DAYTOY to enjoy 'If a Moment, Fully Enjoy This Moment'.
#ifAMomentFullyEnjoyThisMoment##ifYiFu##DrinkIfWithXiaoZhan##IfYiFuBrandGlobalSpokespersonXiaoZhan##FullyEnjoyThisMomentWithXiaoZhan##EnjoyIfAMomentWithXiaoZhan#

Let's drink @溢福IF, enjoy this moment, cherish every moment. #ifEnjoyThisMoment#

Yes, friends, if understands you like this!
Whose phone wallpaper needs a new look? The heartthrob wallpaper from If Yi Fu brand global spokesperson @X玖少年团肖战DAYTOY is ready, so start using it!
#ifAMomentFullyEnjoyThisMoment# #ifYiFu# #DrinkIfWithXiaoZhan# #IfYiFuBrandGlobalSpokespersonXiaoZhan# #EnjoyIfAMomentWithXiaoZhan# #FullyEnjoyThisMomentWithXiaoZhan#

Yifu invites you to step into the latest TVC filming site and witness those beautiful moments off-camera.
If Yifu brand global spokesperson @X玖少年团肖战DAYTOY is captivating in every expression on camera!
Whether it's the carefree sip while looking up or the gentle smile while raising a glass, the summer vibe is perfectly presented~ No deliberate posing, just a real state of ease — this is the lifestyle attitude Yifu wants to convey: enjoy the present, be free and true to oneself.
Start your if moment with Xiao Zhan!
#ifEnjoyThisMoment# #EnjoyTheIfMomentWithXiaoZhan# #EnjoyThisMomentWithXiaoZhan# #ifYifu# #DrinkIfWithXiaoZhan# #ifYifuBrandGlobalSpokespersonXiaoZhan#